Events

Track custom events to trigger automations

Overview

Track custom events to trigger automations. This is useful for triggering workflows based on user actions in your application.

POST
/api/v1/events

Track a custom event for a subscriber

Example Request

{
  "email": "[email protected]",
  "event": "purchase_completed",
  "properties": {
    "product_id": "prod_123",
    "amount": 99.99,
    "currency": "USD"
  }
}

This event can then be used as a trigger for automation workflows configured in the Resletter dashboard.

Common Use Cases

  • purchase_completed - Send a thank you email or upsell campaign
  • trial_started - Begin an onboarding email sequence
  • feature_used - Send tips or advanced usage guides
  • subscription_canceled - Trigger a win-back campaign
  • milestone_reached - Celebrate user achievements